Market News

Reliance’s e-commerce platform cashes in on Dhurandhar hype with new merch line

Reliance fashion platform AJIO has launched a special merchandise collection. This range is inspired by the spy thriller Dhurandhar. The collection features apparel like graphic T-shirts and signature tees. It also includes limited-edition signed Pathanis. Designs are based on movie quotes and on-screen styles. The merchandise is available exclusively on AJIO. The film Dhurandhar is produced by Jio Studios.