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ET Markets - Industry 128d ago
Asian Paints bets on brand strength, regionalisation
Asian Paints is facing unprecedented competition in the paint sector. The company has strategically focused on regional branding and product innovation to regain market share. CEO Amit Syngle highlights a shift towards sustained marketing and premiumisation. The B2B segment and industrial markets are identified as key growth drivers for the future.
ASIANPAINTFELFELDVRFMNLConsumer DurablesConsumer Services
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ET Markets - Industry 141d ago
Unilever to sharpen India play with premium & q-comm push
The Indian unit, Hindustan Unilever (HUL), is reshaping and investing in its product portfolio to prepare for the future, with a sharper focus on premium offerings and an expanded presence in digital commerce, chief executive Fernando Fernandez said.
FELFELDVRFOCUSHINDUNILVRPREMIUMAutomobile and Auto ComponentsConsumer Durables