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Can Virat Kohli crack India’s celebrity-brand jinx?
Virat Kohli relaunched his lifestyle brand One8 with Agilitas Sports. This venture aims to overcome past challenges faced by celebrity-backed brands. Agilitas brings operational expertise and manufacturing capabilities to the brand. The company is focusing on rapid product development and efficient distribution. Success will depend on consumer repeat purchases within the first year.
Poly Medicure among 4 stocks that closed below VWAP
Four Nifty500 stocks, Poly Medicure, Aditya Birla Real Estate, Siemens Energy India, and Onesource Specialty Pharma, closed over 2% below their VWAP on July 3, indicating potential bearish momentum and heightened selling pressure, according to technical scan data.

Lenders temper Vi business plan, seek group's guarantor for massive loan
Lenders are prevailing upon the company to scale back its financial projections, while also demanding a corporate guarantee from another Aditya Birla Group firm, according to two people aware of the development.
Buy Lodha Developers, Aditya Birla Real Estate; organised players to benefit from housing market consolidation: Siddhartha Khemka
India's real estate market is seeing a K-shaped recovery, with major developers outperforming smaller ones. Leading companies are gaining market share due to strong finances and execution, while new project launches are consolidating among well-capitalised players.

Lodha, Aditya Birla Real Estate Preferred Over DLF, Godrej Properties — Check Target Prices, Ratings by Motilal Oswal
Most real estate players in the sector are now trading at a 10-35% discount to their respective NAVs

CCI Clears Aditya Birla-Led Consortium's Rs 16,660 Crore Buyout Of IPL Team RCB
In November last year, USL said it would conduct a strategic review of its investment in RCSPL, the entity that owns the IPL T20 team Royal Challengers Bengaluru.
Aditya Birla Real Estate Ltd Spikes 1.52%
Aditya Birla Real Estate Ltd has added 7.58% over last one month compared to 5.2% gain in BSE Realty index and 2.98% rise in the SENSEX
Diamonds shine as gold buyers adapt to price volatility
As Indian consumers face rising gold import duties and erratic prices, they are changing their buying habits for jewellery. The Indriya brand reports an uptick in diamond-studded items, alongside an increase in old gold exchanges. Meanwhile, Aditya Birla Jewellery is shifting its focus from the classic 4Cs to sparkle, aiming to resonate with the younger audience eager for fresh trends.

Indian Equities To Broaden Beyond Megacaps: Market Expert Bets On AI, Select Mid And Small Caps
Harish Krishnan, CIO Equity, Aditya Birla Sun Life AMC Ltd.

Stocks To Buy Today: Kush Bohra Recommends Aditya Birla Capital, IKS And More — Check Target Price
Technical analyst Kush Bohra shares his top picks for the day.

Aditya Birla Capital raises ₹4,000 crore from promoters, IFC via preferential share allotment
Aditya Birla Capital raised ₹4,000 crore via a preferential share allotment to promoters Grasim Industries and Suryaja Investments, and to IFC.

Explained - Why Jefferies prefers Bajaj Finance, Aditya Birla Capital over other NBFCs
Jefferies expects the sector to deliver healthy loan growth, easing credit costs and largely range-bound NIMs. While valuations have recovered from the lows seen during the recent geopolitical tensions, they remain broadly around long-term averages.